New Party Rules Labs is a mixed-reality game studio creating spaces for adults to play, across cultures.
Our mission is to make it possible for adults to imagine, play, rest, feel seen, connect with emerging technologies and have fun. Through games that are as multifaceted as the adults who play them.
We design physical, in-person and digital experiences. From mobile games, immersive installations or public interventions, our work responds to a growing demand for culturally relevant, emotionally resonant entertainment.
We use play as a method, mindset and politics to challenge systems, build community and unlock creativity.
Our vision is to develop new genres of hybrid screen-based entertainment that democratise access to technology and re-root play in everyday life.
We’re not just building games, we’re building a playful future grounded in care, cultural richness and radical imagination.