Clare Willetts

Founder, Not Only Pink and Blue

I’m the founder of not only pink and blue, a consultancy focused on gender equality through understanding how early gender stereotypes are embedded, how they go from playground to boardroom, and what we can do to challenge them at home, in schools, and in the workplace.

I work with businesses, parents, and educators to drive long-term cultural change that delivers more inclusive workplaces and equitable outcomes – from parenting to the pay gap. Through strategic consulting, I help organisations build environments that improve awareness, employee engagement, and retention.

With over 20 years’ experience in advertising and senior leadership, I understand the power of communication and the importance of language in shaping culture. I support leaders to embed inclusion, foster psychological safety, and lead with transparency. From delivering talks and workshops to advising at board level, I’m committed to shaping a future where everyone can thrive, free from limiting gender expectations, in work and beyond.

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